Accredited training could be one way that tradesmen, such as builders, plumbers, electricians and decorators, can boost their reputation.
It’s important to give potential customers a good impression, particularly in light of recent research which suggests that some people are so worried about ‘cowboy’ tradesmen that they carry out household repairs and upgrades themselves.
The research from Bradstone Assured found that over half of homeowners had concerns about employing a professional tradesperson and two-thirds believe that it is hard to find an honest tradesperson. This has led to many carrying out work themselves, often with poor results.
The research revealed that the DIY endeavours most likely to end in disaster are plumbing, plastering and fitting a kitchen or bathroom. Tradesmen need to show clients some jobs are best left to professionals who can be trusted.
Respondents did say that there are certain things which could reassure them enough to hire a professional. These included a good website, references and strong branding. Accredited training is also likely to boost your reputation in customers’ eyes.
Mike Leeming, spokesperson for Bradstone Assured, said: “Consumers can take some simple steps to protect themselves, including taking up references, ensuring you get the full name and address of your builder or landscaper and considering using tradesmen who are part of a professionally accredited scheme.”
He added: “It’s also a good idea to ask for a list of previous jobs so you can check the quality of their work and consider bond schemes whereby your money is held by a third party to give extra security.”